Excellence in Client Relations is the study – the annual measurement tool that collects structured feedback from buyers of agency services. Agency of the Year is the award and the initiative as a whole. The study identifies, the award recognizes. They are two parts of the same whole.

Agency of the Year is an industry initiative that brings together the Excellence in Client Relations study and the Agency of the Year award under one roof. The initiative aims to highlight the agencies that lead in client relations – based on actual client insights rather than industry opinion or jury decisions.

You can register your interest for the next edition directly on our website. Once the selection process opens, we will contact you with information about the process, the criteria involved, and how you can get the most out of the study.

Yes. Many organizations use the study as a strategic foundation to develop their working methods, strengthen customer relationships, and prioritize the right initiatives.

Each study lasts for approximately six weeks. Once the collection phase is complete, all data is compiled and analyzed, and the final report is sent out within one month of the study's conclusion.

Through a combination of surveys and customer interviews. This method ensures both breadth and depth.

We are currently conducting the study within four consulting sectors: Business Law, Media & Communication, Architecture, and Accounting/Auditing.

A customer survey measures the experience of your own clients. Excellence in Client Relations shows how you compare to the rest of the industry — and which factors set the most successful players apart. The study also covers more perspectives than just customer satisfaction, such as the client's view on future collaboration, agency selection, and more.

To provide a clear and independent view of the industry's health, customer expectations, and the factors that drive long-term relationships and growth.

This is our annual industry study mapping how agencies and consultancies manage client relationships — and which methods drive the best results. The study is based on both quantitative data and qualitative insights from clients in the industry.

Absolutely. We offer presentations, workshops, and support in turning insights into concrete actions.

The price depends on the scope, method, and target audience. We always provide a clear quote before we begin.

Yes. We conduct both surveys and interviews in multiple languages.

All data is processed confidentially and in accordance with applicable data protection regulations. Read more in our privacy and personal data policy here on the website.

Through clear processes, validated methods, and manual review of all analysis.

A team with a background in the consulting industry, boasting over 20 years of experience in analytics, strategy, customer insights, and qualitative methodology.

We will review the results together and help you prioritize actions based on what drives satisfaction and quality.

Yes. Segmentation and internal benchmarking are core components of the delivery.

Through a clear process and communication package, smart reminders, and a setup that is easy for customers to participate in.

We work with CSI/NPS measurements, customized questionnaires, and qualitative in-depth interviews when needed.

Most organizations conduct a major survey once a year to establish a stable and comparable knowledge base.

A clear kickoff, data collection, analysis, segmentation, and an actionable report with recommendations.

Yes. All our solutions can be tailored to your target audience, industry, level of ambition, and internal processes.

It depends slightly on which service you are interested in. Most projects start within 1–2 weeks after the kickoff meeting.

Primarily knowledge-intensive organizations, agencies, consultancies, and service firms where the client relationship is central.

We combine data-driven methods with qualitative analysis to always deliver actionable insights - not just numbers.

We help organizations gain a deep understanding of their customers through measurements, analysis, and qualitative insights that lead to better decisions and stronger relationships.

Goodfeed processes certain data collected through the platform for product and service development purposes. In this context, Goodfeed acts as the data controller. Additionally, Goodfeed provides the platform as a data processor, while our customer is the data controller for any processing that occurs when the customer (and its users) utilize the platform. As a customer, you determine whether feedback should be provided anonymously or on a personal level. This also means that you, as the customer, must have a legal basis for processing personal data on the platform and ensure that everyone whose personal data you process on the platform is informed about it. When you enter into an agreement with Goodfeed, we also establish a data processing agreement to regulate the processing of personal data and outline the commitments and responsibilities of each party in this regard.

Yes, we offer customer support in both Swedish and English, in order to be able to help all our users in the best way possible.

If your company uses Goodfeed, you can contact our support directly via the chat in the platform. You can also reach us by email at support@goodfeed.io. We also offer a comprehensive knowledge base with guides, FAQs and training materials to ensure you always have access to the information you need.

You can easily book a demo by selecting a time directly in our calendar on the website. If you prefer, you can also send an e-mail to hi@goodfeed.io, and one of our representatives will contact you to schedule a meeting.

Goodfeed is a standalone platform for the entire feedback process. However, the platform is built with future integration opportunities in mind, which means we plan to support integrations with other tools and systems in the future.

Goodfeed offers a base model based on carefully selected KPIs and queries tailored to the consulting industry. There is also flexibility in the platform where questions can be tailored to the specific needs of the company.

Goodfeed offers a range of features, including automated feedback-loops, data collection, and advanced analytics tools for customer and project follow-ups. The platform consists of an internal part for team feedback and an external part for customer feedback. This makes it possible to follow up both customers and teams in an integrated way.

No, we do not offer a free trial. However, we offer a pilot period where you can test all functions for a limited time (3-6 months) on a number of customers and projects. No binding periods or the like, but you decide for yourself whether you want to continue the cooperation or not. This gives you the opportunity to evaluate whether Goodfeed is the right solution for your business before committing to a longer period of time.

The price for Goodfeed depends on the size of your business and the specific features you need. To get an accurate price quote, please contact us and we will discuss your needs and give you a price indication.

Yes, Goodfeed is currently available in both English and Swedish. This means that you can customize your communication to participants in the language that best suits each situation.

Data security is a high priority for us. Goodfeed uses the latest technologies to protect your data, including advanced encryption and full GDPR compliance. We take all necessary steps to ensure that your information is safe and secure.

Following the implementation of Goodfeed, we continue to cooperate through regular follow-ups, support and tailored advice. Our goal is to ensure that you reach your goals and continuously improve your feedback culture.

Depending on your needs and wishes, the start-up time may depend a bit. If you are a small consulting company, you can actually start right away, while if you are going to use Goodfeed in a larger organization, our Customer Success Managers will help you get started in the best possible way.

Our customers often highlight Goodfeed's ease of use, efficiency and the positive impact the platform has on their feedback culture. Visit our “Story” page to read customer interviews and see how Goodfeed has helped other companies actively work with customer and project follow-up in a modern and results-oriented way.

Goodfeed is the platform for consulting companies looking to improve their customer and project follow-up. Whether you're a small business or a larger organization, Goodfeed is a powerful solution for those who believe in continuous learning and continuous improvement.

Goodfeed is a specialized feedback platform specifically tailored for the consulting industry. Through a unique model, we enable follow-up of everything from overall customer relationships to specific assignments and projects. This helps companies build long-term and sustainable business relationships, while improving their internal and external communication.