Goodfeed team members in a sitting area
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Goodfeed

The platform for your most strategic customer relationships.

Goodfeed is developed for organizations that want to work more proactively and long-term with their most important customers. Through continuous pulse surveys, the platform captures early signals, changes, and trends in the relationship – before they become problems or risks. You get a transparent and shared view of how the partnership is developing, what creates value, and where there is a need to act.

The platform gathers all feedback, comments, and relationship trends in one place, making it easy for both account managers and management to follow progress in real time. Goodfeed creates a way of working where you no longer need to guess, but can make decisions based on clear insights and actual customer signals. The result is stronger relationships, fewer surprises, and a more predictable business.

The founders Henrik and Andrea
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Customer surveys

Traditional customer surveys gathered in a modern and flexible service.

Our customer survey service provides a structured and professional way to conduct classic measurements such as CSI, NPS, and in-depth interviews. We handle the entire process, from setup and questionnaire design to collection, analysis, and presentation, ensuring you receive results that are both comparable and easy to act upon.

By combining quantitative measurements with qualitative conversations, you gain a balanced and nuanced picture of how customers experience your partnership. The service can be tailored to your needs: recurring measurements, one-off initiatives, deep dives, or broader customer studies. Regardless of the setup, you get a reliable and proven methodology that helps you understand what drives satisfaction, loyalty, and development potential – and how you can strengthen relationships over time.

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Agency of the Year

The industry initiative that brings together the Excellence in Client Relations client and industry study and the awards under one roof.

Excellence in Client Relations is the result of over 25 years of work understanding the relationship between agencies and their clients. The study is based on extensive client feedback and provides unique insight into how agencies perform in everything from strategy and creativity to delivery, service, and business value. It is the most comprehensive and reliable benchmark study for the agency industry in the Nordic region.

By participating, you not only get a clear picture of how your clients perceive you, but you also get a direct comparison with the industry at large. This makes it possible to identify strengths, weaknesses, and areas for development with a precision that is otherwise difficult to achieve. For many agencies, it has become an essential part of their annual planning and development work.

Agency of the Year is an award presented to the agencies that have performed at the highest level in client relations during the year, measured through CSI, NPS, and the number of qualified responses. The award is proof that the agency is actively working to develop its relationships and is delivering strong client experiences.

Ready to take the next step in your customer work?

We're here to answer questions and help you move forward.

Book a short call or send us an email, and we'll take it from there. Together, we'll find the approach that gives you the most value — whether it's about pulse surveys, customer research, or industry insights.